Milestone as 100,000th UK customer takes delivery of a Dacia Duster

Home / Auto News / Milestone as 100,000th UK customer takes delivery of a Dacia Duster

Gareth Herincx

21 hours ago
Auto News

100,000th UK Dacia Duster customer

Dacia has sold its 100,000 Duster SUV since its launch in the UK in 2013.

Gail Hill was the special customer, taking delivery of her Dusty Khaki-finished Journey TCe 150 Auto from Mitchells Dacia in Lowestoft.

Since its launch, the Duster has accounted for 36% of all Dacia sales in the UK and it’s won more than 20 UK industry awards, including ‘Best Small SUV’, ‘Best Off-Roader’ and ‘Best Value Car’.

“I hadn’t considered a Duster before buying my original one, but my son said it was a good car,” said Gail.

“I needed something with a bigger boot and the Duster had plenty of space, plus it was a really good price and felt very solid.

The latest offers made upgrading to a new one more affordable than I thought, and I love the colour and how it drives with the automatic – it does go very well!”

So far, more than 12,500 drivers have already registered their interest in the all-new Dacia Duster ahead of its launch later this year.

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Revealed: The ultimate autumnal road trips

Gareth Herincx

3 days ago
Auto News

Dacia - top UK road trips

Scotland’s North Coast 500 has been crowned the UK’s best drive by British motorists, according to a survey conducted by budget car brand Dacia .

The study of 2,000 motorists uncovered the ultimate UK road trips, with over nine in 10 (96%) stating that the UK has the world’s best drives.

The longlist was created by a panel of top travel experts which was then put to a public vote to identify the best UK autumnal road trips.

UK’s best drives

  1. The North Coast 500 route starting from Inverness, Scotland
  2. The Coastal Way, Wales
  3. The Jurassic Coast, from Poole to Lyme Regis
  4. Cheddar Gorge through the Mendip Hills
  5. Causeways Coastal Route, Belfast to Derry/Londonderry
  6. Kendal to Keswick in the Lake District
  7. The Cotswolds to Bath
  8. Cat and Fiddle route (A53 then A54 followed by the A537) in the Peak District
  9. Ribblehead Viaduct, North Yorkshire
  10. Snowdonia’s Llanberis Pass, Wales

The research also revealed that Brits take on average three road trips each month, with 90% of Brits saying that driving across the UK’s most iconic roads tops their bucket list.

Dramatic landscapes, coastal beaches, and country roads make up the most important factors for Brits when planning a UK road trip.

Dacia in-car scents

To celebrate the nation’s most desirable road trip locations, Dacia is launching a limited-edition range of car air fresheners.

Reinventing the ‘new car smell’ and transporting the public – through scent – from everyday errands to beautiful British landscapes, the brand has partnered with award-winning perfumer, 4160 Tuesdays. Together, they have captured the authentic scents of the most loved British road trips in all their sensual glory.

“The UK is the ultimate playground for adventurous motorists,” said Luke Broad, Dacia UK Brand Director.

“There’s nothing quite like the refreshing aroma of the rolling hills, coastal wind and, er, cheese, to get you in the road trip mindset. Our custom range of air fresheners bring the essence of Great Britain’s favourite destinations right into your car. It’s Dacia’s take on the ‘new car smell’.”

The scents include:

  • Scent-sational Highlands (North Coast 500, Scotland) – Scent of earth and sea with pine trees and wild raspberries, with subtle notes of haggis
  • The Coastal Whiff (The Coastal Way, Wales) – Seashore aroma with extra added daffodils, and a faint undertone of brine
  • The Jura-scent Coast (The Jurassic Coast, England) – Seashore plus ancient fossils and ice cream
  • Eau de Gorge-ous (The Cheddar Gorge, England) – Moss, rocks, thyme, geranium and grass, with gentle hints of cheddar cheese

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Milestone: Dacia sells 250,000th car in UK

Gareth Herincx

3 days ago
Auto News

Dacia sells 250,000th car in UK

Budget brand Dacia has marked first decade in the UK by selling its quarter of a millionth car.

Charlie James and his family collected their Dacia Jogger Extreme SE from Richard Sanders Dacia in Northampton.

To mark the occasion, Dacia added unique touches to the seven-seat Jogger including a special plaque and one-of-a-kind ‘250,000’ embroidered mats

Dacia sells 250,000th car in UK

The landmark achievement falls during the same year that the brand is marking a decade of rapidly rising sales and ever-increasing market share.

In 2022 alone, Dacia sold 27,313 vehicles in the UK – an increase of 55% compared to the previous year.

“With three growing teenagers you need a large car, and the Jogger is perfect for us as a family,” said Charlie James.

“I had read a lot of online reviews and they were all very positive, saying how roomy it is and highlighting the usability of the third row of seats.

“We’re now going to be a lot more comfortable when we’re all travelling together. Finding out that I’m the 250,000th customer was quite a surprise!”

Luke Broad, Dacia Brand Director for the UK, added: “At a time when value and durability are more important than ever to customers, we are delighted that Dacia is continuing to go from strength-to-strength in the UK.”

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Dacia Jogger Hybrid review

Dacia Jogger Hybrid 140

We drive the new full hybrid version of the Jogger – Dacia’s fantastic family car…

If ever a model epitomised Dacia’s value for money philosophy, then the Jogger is it.

In fact, it’s hard to believe that the Renault-owned Romanian budget brand only entered the UK market 10 years ago.

Launched just as the cost of living crisis began to bite in 2022, the basic petrol-powered Jogger couldn’t have been better timed.

Dacia Jogger Hybrid 140

Starting at just £17,295 it’s the cheapest seven-seater on the market by far and has wowed the critics.

Its trophies include Best Large Family Car at the 2023 UK Car of the Year Awards and Best Family Car at the Autocar Awards 2023.

Now the petrol-engined Jogger has been joined by a hybrid version – a first for Dacia.

Priced from £22,595, the Dacia Jogger Hybrid 140 pairs a 1.6-litre petrol engine with a couple of electric motors and a 1.2kWh battery.

Dacia Jogger Hybrid 140

Delivering up to 56.5mpg with CO2 emissions of 112g/km, it’s able to travel at speeds of up to 43mph on electric power alone.

In fact, Dacia claims it will run in silent all-electric mode up to 80% of the time on city roads, saving up to 40% on fuel compared to an equivalent petrol-only model.

And because it’s a full (or self-charging) hybrid, there’s no need to plug it in because it charges the small battery as it drives.

Just like the rest of the Dacia range, it’s been treated to the company’s bold new brand identity – a reflection of the company’s confidence.

Dacia Jogger Hybrid 140

Some 250,000 vehicles have been sold in the UK since 2013 and Dacia’s growth shows no sign of slowing with sales up 55% in 2022.

At first sight, the Dacia Jogger Hybrid 140 is much the same as its entry-level sibling, which is no bad thing.

It’s hard to categorise though, because it’s the length of an estate car, has the ground clearance of some crossovers, and yet boasts the interior versality of a people carrier, or even a LAV (Leisure Activity Vehicle).

It shares its attractive front end, complete with straked LED headlights, with the Sandero and Sandero Stepway, while its profile is distinctive and clever.

Dacia Jogger Hybrid 140

The rear gently rises up, allowing stacks of headroom and visibility inside for passengers in the stadium-style second row of seats, where there’s already impressive legroom.

The huge tailgate opens to reveal just 212 litres of cargo space with the third row of seats in place.  However, as a five-seater, you get a massive 699 litres of space. Fold these down and remove the third row of seats (easily done) and there’s a van-like 2,085-litre load bay.

What’s more, the battery is positioned under the boot (where the spare wheel goes in the regular Jogger), so there’s no loss of interior space.

Remarkably, the Jogger can genuinely seat seven people (I’m just under 6ft and I can fit in the third row), which is more than you can say for some other supposed seven-seaters for more than twice the price.

Dacia Jogger Hybrid 140

The Jogger also features Dacia’s clever roof rails, which swivel around to create a roof rack.

And a special mention for the new Sleep Pack accessory. Simple, removable and affordable, it turns the Jogger’s spacious interior into a bedroom for two in a matter of minutes!

The front cabin will be familiar to Sandero drivers, which means that it’s pretty basic and there’s no shortage of scratchy plastic, but it does the job. My only gripe is that the Jogger’s driving position is a little on the high side for my liking.

Apart from the obvious economy boost (I achieved 50mpg without even trying over a mixed driving route), the big difference is that the potent hybrid powertrain makes the Jogger experience a more relaxed affair.

Dacia Jogger Hybrid 140

The basic 108bhp 1.0-litre turbo petrol version is a punchy performer, but runs out of puff at higher speeds and probably struggles with a full complement of passengers.

The Hybrid 140 (138bhp) is a second faster to 62mph (10.1 seconds), more refined and easy-going. It also gets a clutchless automatic gearbox (the entry-level petrol makes do with a less than slick manual gearbox).

Always starting in pure electric mode, it can cover a brief distance at lower speeds before the combustion engine kicks in.

Switching between the petrol and electric motors is reasonably smooth and it’s satisfying watching EV mode flash up regularly in the driver’s instrument display, particularly when coasting along or going downhill.

Overall, it’s easy to drive with light steering and good visibility, while body lean is surprisingly well controlled when it’s hustled on twistier roads. Keep it sensible and the lightweight Jogger is nimble and good fun to drive.

Dacia Jogger Hybrid 140

There are no drive modes as such, but you can press an Eco button for extra efficiency, It dulls the driving experience, but probably makes sense in town or on motorway runs.

The automatic gearbox performs better than the CVT (continuously variable transmission) systems fitted to most hybrids, only occasionally getting caught out on hills.

If you want extra brake regeneration (useful downhill or coming up to junctions), simply slip the gear lever to ‘B’ and watch the battery charge indicator creep up.

The Dacia Jogger Hybrid 140 is available in two trims – Expression and Extreme SE. Expression includes front and rear parking sensors, reversing camera, blind spot warning, keyless entry, heated and electrically adjustable door mirrors, automatic wipers and automatic air conditioning as standard. It also gets an 8.0-inch media display, with the benefits of DAB radio, smartphone replication, Bluetooth, four speakers, Apple CarPlay and Android Auto.

Dacia Jogger Hybrid 140

The range-topping Extreme SE version adds 16-inch black alloy wheels, sliding tray tables, heated front seats and an 8.0-inch infotainment system with integrated navigation.

The only fly in the ointment for the Jogger at launch was its low Euro NCAP safety score. It was marked down for lacking some safety kit and driver assistance technology.

For the record, all Jogger models feature six airbags, autonomous emergency braking (AEB), anti-lock brakes (ABS), ESC (Electronic Stability Control) with ASR (Traction control) and Hill Start Assist (HSA) and a blind spot warning system. In other words, it’s still far safer than millions of older cars on the roads today.

It’s a shame to end on a negative note, because the Jogger is a superb all-round package, especially when every penny counts.

Verdict: The all-new Dacia Jogger Hybrid 140 doesn’t just offer fantastic value for money, it’s economical, easy to drive and a genuine seven-seater.

Dacia UK

Dacia Jogger Hybrid 140

Dacia UK marks its 10th anniversary

Gareth Herincx

3 days ago
Auto News

Dacia celebrates 10 years in the UK

Value-for-money car brand Dacia is celebrating its first decade in the UK.

The first UK-registered Dacia was a Sandero in January 2013. Since then, a total of 240,010 Dacia vehicles have been sold.

The rugged Duster is the UK’s most popular model, recording 88,488 registrations.

Dacia’s success shows no sign of slowing as the brand enters 2023 having achieved an increase in year-on-year sales of 55% last year.

When Dacia launched, David Cameron was the Prime Minister and the last word in tech was the release of the Apple iPhone 5S and 5C.

The year was also be memorable for the birth of Prince George, while Sir Alex Ferguson retired as Manager of Manchester United.

Dacia Sandero Stepway and Dacia Sandero

The Sandero supermini and Sandero Stepway soon complemented the Duster and a decade later the trio still feature in the Dacia range. The Sandero Stepway has notched up 71,236 sales, while 59,987 examples of the Sandero have been sold.

The growing number of accolades the Renault-owned brand has received include several wins at the What Car? Car of the Year Awards, Auto Express New Car Awards and Auto Trader New Car Awards.

Today, Dacia commands an impressive 3.1% retail market share, a remarkable achievement for a brand that has only been in the UK for 10 years.

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