Joel Rosen – Pulpaddict

’68 BIG-BLOCK, LOW-BUCK CHEVROLET

For less than $3,000, you could buy a Baldwin-Motion ’68 BIG-BLOCK, LOW-BUCK CHEVROLET with dyno-tuned 427/425 power, four-speed, and F41 suspension!

’68 BIG-BLOCK, LOW-BUCK CHEVROLET

Overshadowed by the SS-427 Impala in the late-1960s, few enthusiasts were aware that Chevrolet was building a low-end, two-door “post” Biscayne that could be optioned with a 425 horsepower 427 big-block and four-on-the-floor. In 1968, Baldwin-Motion’s entry-level SS-427 Biscayne Street Racer’s Special, with a dyno-tuned 427/425 big-block, close-ratio four-speed transmission, Posi rear, F41 suspension with rear sway bar, HD radiator, and distinctive badging, was just $2,998.00!

The overwhelming majority of production 427-powered, full-size Chevys were optioned with the hydraulic-lifter 385-horsepower version of the venerable big-block. Baldwin-Motion’s Street Racer’s Special came with the solid-lifter L72 Turbo-Jet 427 with 11-to-l forged aluminum pistons, solid-lifter .491/.495-inch-lift camshaft, 785-cfm Holley four-barrel on an aluminum high-rise manifold, dual-point ignition, and tuned cast-iron exhaust manifolds. It was the ultimate ’68 BIG-BLOCK, LOW-BUCK CHEVROLET.

Joel Rosen and testers at Hi-Performance CARS Magazine took a brand new SS-427 Street Racer’s Special Biscayne to Raceway Park in Englishtown, NJ. The results were impressive, considering the hulking sedan weighed approximately 3,600 pounds and was shod with optional street performance tires. After a number of 13.88- 14.00-second runs, Rosen played with the plugs and timing and ran a best of the day – over 100 mph in 13.40 seconds! Running against the stopwatch, CARS magazine staffers recorded several 6.4 to 6.8-second 0 to 60 mph sprints at Englishtown.

’68 BIG-BLOCK, LOW-BUCK CHEVROLET According to Rosen, “Most Street Racer’s Specials had transaction prices in the mid-$4,000 price range.” The base 427/425 Biscayne at $2,998.00 came with slow manual steering, non-power brakes, and bench seating. Only dyno-tuning and status badging distinguished it from a factory stocker.

For more information on the ’68 BIG-BLOCK, LOW-BUCK CHEVROLET and the complete line of full-size models including the SS-427 Impala, check out OVER-DRIVE magazine @ https://over-drive-magazine.com/2025/03/05/1968-chevrolet-full-size-cars-fact-sheet/

’69 BALDWIN-MOTION PHASE III SS-427 CORVETTE

After successfully launching SS & Phase III 427 Camaros, Joel Rosen concentrated on Corvettes: ’69 BALDWIN-MOTION PHASE III SS-427 CORVETTE.

That’s how author-photographer Randy Leffingwell describes the ’69 BALDWIN-MOTION PHASE III SS-427 CORVETTE in “Joel Rosen’s Saturday Night Special.” The feature appeared in Randy’s coffee-table book American Muscle Cars, which is about the late Otis Chandler’s legendary collection. One of the finest examples of Rosen’s cosmetically and mechanically updated Corvette is this stunning, unrestored 14,451-mile 500-horsepower Le Mans Blue SS-427, residing in Kevin Suydam’s collection. It’s surrounded by prime examples of the quickest, fastest, rarest and most exotic examples of factory-built and low-volume “dealer/tuner” cars. His collection is considered by true Musclecar aficionados to be one of the “best of the best.” Originally built for Ohioan Richard Eyajan, this car has become one of the most recognizable Baldwin-Motion Phase III Corvettes because of its past exposure in the Chandler collection and coverage in American Muscle Cars.

’69 BALDWIN-MOTION PHASE III SS-427 CORVETTE

Growing up in Kodiak, AK, Kevin Suydam learned about high-performance cars by reading every car magazine available. He dreamed of owning a Baldwin-Motion car one day – even though he had never seen one in person.

“Of all the Chevrolet dealer-built specialty cars, Baldwin-Motion cars, especially the Phase III versions, offered the ultimate in performance plus maximum-impact image. When I graduated high school in 1970 and moved to Seattle, WA, I bought my first real high-performance car,” said Suydam.

It wasn’t until the early-1990s that Kevin got seriously interested in collecting Baldwin-Motion cars. His first purchases were a 1969 SS-427 Camaro and a Phase III SS-427 Corvette, both still in the collection. Originally invoiced by Baldwin Chevrolet at $7,672.45, this Corvette received the full Phase III treatment. The conversion from 435-horsepower factory tri-power to 500 horsepower Phase III included a Weiand aluminum intake manifold, 850-cfm dual-feed Holley (L88) carburetor, dual electric fuel pump, Phase III cam and kit, Super-Spark ignition and tuned headers plumbed to factory side exhausts. Also installed were Super-Bite suspension and traction bar, Le Mans alloy fuel filler, L88 hood, fender flares, slotted and polished mags, GT mirrors, SS-427 emblems and signature paint trim. Kevin’s car is not equipped with the optional hood tach, above, right, popular with many purchasers. With its original matching number 500-horsepower big-block, close-ratio M21 four-speed and 4.11 Posi gears, this head-turning Corvette still delivers ground-pounding performance. But Suydam doesn’t drive the car very often, because of its low original miles.

“One of the reasons I don’t take the Corvette out often is that its thundering exhaust note often sets off alarms of cars parked along the road!”

The largest collector of Baldwin-Motion cars, Suydam considers the Le Mans Blue ’69 BALDWIN-MOTION PHASE III SS-427 CORVETTE to be one of the most important cars in his spectacular collection.

NOTE: The Phase III SS-427 Corvette conversions started with some 1968 models, predating the ultimate Baldwin-Motion Corvette, the Phase III GT!

Check out Scott Teeters’ CORVETTE REPORT for additional coverage of Baldwin-Motion Corvettes @ http://www.corvettereport.com/rare-cars-youtube-channel-profiles-the-baldwin-motion-phase-iii-corvettes-video/

Everything you’ve always wanted to know about Motion and Baldwin-Motion can be found in, https://www.amazon.com/Motion-Performance-Tales-Muscle-Builder/dp/0760355606/ref=sr_1_1?s=books&ie=UTF8&qid=1493151743&sr=1-1&keywords=MOTION Performance, Tales of a muscle car builder

BALDWIN-MOTION & THE GREATEST CAMAROS

Joel Rosen, the dyno-tuning speed merchant from Brooklyn partnered with Baldwin Chevrolet, creating BALDWIN-MOTION & THE GREATEST CAMAROS.

It’s been more than four decades since Joel Rosen and the partnership between Baldwin Chevrolet and Motion Performance, Baldwin, LI, NY, built and delivered the last Baldwin-Motion Supercar – an L88-powered 1974 Corvette. Yet fans are still in awe of the Man from Motion and his outrageous big-block Chevys that set NHRA-AHRA national records and came with written, money-back performance guaranties. Back in the day, nobody – not Carroll Shelby, not Don Yenko, and not the folks at Nickey – marketed brand new 500-plus-horsepower specialty cars backed up by national records and a money back performance guaranty. Joel “Mr. Motion” Rosen did – and not a single Baldwin-Motion customer ever came back for a refund!

Baldwin-Motion built, raced and sold the most outrageous, low-volume, high-performance new-car-dealer-delivered Camaros and other Chevrolet models you could buy during the freewheeling Sixties and Seventies. Baldwin-Motion Chevys have since become highly prized, mega-priced collectibles that best define the Decade of Extreme Performance!

“Our evil, ground-pounding, adrenalin-pumping Baldwin-Motion Phase III 427 and 454 Camaros, supported by ‘in-your-face’ advertising and marketing, captured the hearts and wallets of those who believed that there truly was no substitute for cubic inches!”

“You can question hype, but you can’t argue with time slips,” said Rosen. “It wasn’t rocket science. We raced what we built, did lots of winning and record-breaking and sold many 427 Camaros. It worked for Ford during its Total Performance years, and it later worked for us on a much smaller scale.

And, we went one step beyond the competition. We guaranteed in writing that a totally streetable Phase III 427 Camaro, driven by a Motion-approved driver on an NHRA or AHRA-sanctioned drag strip, would run 120 mph in 11.50 seconds or better. If the car wouldn’t deliver, the customer could get his money back. However, that never happened!”

Built at Motion Performance in Baldwin, fine-tuned on Sunrise Highway (traffic be damned!) and validated at local drag strips, Rosen’s big-block 1967-1974 Camaros represented the birth of independent Chevrolet “tuner” cars. Baldwin-Motion Camaros were essentially build-to-order, killer street cars limited only by a buyer’s imagination and financial resources. Bragging rights came standard!

“Motion Performance has special significance to dyed-in-the-wool Chevrolet historians. It’s the famed company started by Joel Rosen that’s responsible for producing some of the most awesome, fire-breathing Corvettes, Camaros and Chevelles ever unleashed to the public during the late-1960s and early-1970s.” Miles Cook, Car Craft, November, 1996

Motor Authority’s Kirk Bell writes an excellent feature about the demise of the Camaro and the 12 greatest Camaros of all time, but somehow the 427 and 454 Baldwin-Motion Camaros, built from 1967 through the mid-1970s, fell through the cracks.

For the second time in its history, the Camaro is dead. Chevrolet killed the Camaro in 2002 after a 32-year run, then revived it again in 2010 only to kill it again after the 2024 model year.

Rumors say it will return as an electric performance car, possibly a sedan. Only time will tell, but if it does it will need to live up to the style and performance that have made the Camaro an enthusiast favorite since 1966.

Over its lifetime, the Camaro has run through six generations, and each has produced its special models that have increased an already high baseline for performance. From the initial SS models, to the malaise of the 1970s, to the revival of performance in the 1980s, to its return for two retro-inspired generations in the 2000s, here are the 12 best Camaros over the lifespan of this fabulous pony car.

Continue reading BALDWIN-MOTION & THE GREATEST CAMAROS @ https://www.motorauthority.com/news/1101740_the-10-greatest-chevrolet-camaros-of-all-time

BALDWIN-MOTION & THE GREATEST CAMAROS are showcased in https://www.amazon.com/Motion-Performance-Tales-Muscle-Builder/dp/0760355606/ref=sr_1_1?s=books&ie=UTF8&qid=1493151743&sr=1-1&keywords=MOTION Performance, Tales of a muscle car builder

‘MAXIMUM BOB’ LUTZ, MODEL-BUILDER!

In his retirement years, 92-year-old consummate carguy and 47-year automotive industry executive has a new title: ‘MAXIMUM BOB’ LUTZ, MODEL-BUILDER!

‘MAXIMUM BOB’ LUTZ, MODEL-BUILDER!

While Robert A. Lutz, best known as “Maximum Bob”, was a top executive at BMW, Chrysler, Ford and General Motors, retiring as Vice-Chairman of GM in 2010, he collected scale models of iconic military airplanes, including ones that he owned and piloted. He also collected models of specialty cars. His go-to guy was Joel Rosen, best known for Baldwin-Motion Chevrolet Supercars, later owning Motion Models. Rosen created incredibly detailed models that graced his home and work offices, the last ones while Lutz was at GM, photo above. He passed away last year and Motion Models ceased production. Now he’s creating his own models.

Graham Heeps writes about the 92-year-old retired automotive executive who is still creating automotive and aeronautical legends! Like many car enthusiasts, I mess around with model making when I get the time, like customizing a Hot Wheels diecast or building a plastic kit. But scratch-building a highly accurate 1930s racecar from paper? That’s an entirely different level.

Bob Lutz brought his passion for cars, attention to detail and feel for good design to an almost-50-year career as a senior executive with BMW, Chrysler, Ford and General Motors. He had a hand in the creation of many iconic machines, from the Dodge Viper, to the Ford Sierra, to the Chevrolet Volt, and was instrumental in the emergence of BMW M. Now aged 92, and more than a decade on from his retirement from GM, he channels those same qualities into the creation of unique, 1:24-scale paper replicas of classic sports and racing cars – all designed from scratch and built by Lutz using techniques he has practiced, perfected and even invented along the way.

Continue reading about ‘MAXIMUM BOB’ LUTZ, MODEL-BUILDER! @ https://www.hemmings.com/stories/at-91-bob-lutz-is-still-creating-fabulous-carsout-of-paper/?uemlid=e323c71347790f699ba35a9dc01d49ac3f938885a7df6321087c8c9b4c0dd333

JOEL ROSEN, AKA MR. MOTION

Legendary builder of Baldwin-Motion Supercars and national record setting A & B/Modified big-block Camaros and Shelby Cobras – JOEL ROSEN, AKA MR. MOTION – has passed away.

Joel “Mr. Motion” Rosen, Delray Beach, Florida, passed away peacefully surrounded by his family on October 9^th, 2023, after battling bladder cancer for more than a year. He was just two weeks shy of his 84^th birthday, and had been admitted to Hospice Care on September 30^th.

Born in Brooklyn, New York in 1939, he graduated from James Madison High School at age 16 and attended Brooklyn College, majoring in Engineering. Frustrated by the lack of hands-on experience available, he left after two years and joined the Air Force.

It was at the Reciprocating Engine Mechanics School at Shepherd Air Force Base in Texas where Rosen honed his skills as an engine tuner, diagnostician and builder. He also led the the General’s Drill Team while at Shepherd AFB.

Driven by a competitive spirit and an endless passion for fast cars and racing, in 1963 JOEL ROSEN, AKA MR. MOTION opened a small speed shop – Motion Performance – in Brooklyn specializing in performance modifications and racecar preparation. It was one of the only shops of its kind in the New York City area to have a Clayton chassis dynamometer and offer high-tech tuning.Approximately three years later he and his wife, Judith, relocated Motion Performance to a considerably larger facility on Sunrise Highway in Baldwin, Long Island, where it was operational into the 1990s. Shortly after opening Motion, Rosen purchased the first fuel-injected ’63 Corvette split-window coupe sold in the New York City Metro area! Nicknamed the Skunk because of its Daytona Blue paint with a bold single white racing stripe, it was prepped for competition, and raced by both by Joel and Judith Rosen as well as being driven daily. The Rosens drag raced and soloed the Skunk, finishing the 1963 SSSC & BDS (South Shore Sports Car & Beer Drinking Society) gymkhana season with “Overall Champion” honors. The Sting Ray was also a local drag racing champion.

“Each Wednesday evening, we ran at Roosevelt Raceway (eighth-mile drags), Fridays it was Islip (eighth-mile drags) and Saturdays it was Westhampton (quarter-mile drags). Sundays were reserved for road racing and solo gymkhana events,” said Rosen in a magazine interview. “One Wednesday night I won Stock Eliminator at Roosevelt, blowing the doors off the undefeated local champ, Gary Stowe, in his 409 Impala. I also unseated the reigning Islip champ (modified 409/425 Chevy) the first time out. Judith and I raced the Skunk between four and five times a week.”

The Rosens’ dyno-tuned, Atlas-Bucron-shod street-driven split-window Fuelie coupe became the car to beat at Roosevelt in 1963. It also was a consistent Street Eliminator winner at Islip. That year Mr. & Mrs. Motion won the LISCA (Long Island Sports Car Association) Championship, and filled one room in their home with more than 100 trophies and awards! In addition to Judith racing alongside her husband, in the early years she helped build the speed shop business by working behind the counter, helping customers and selling speed equipment.

During 1965 and 1966 Joel Rosen campaigned not one but two national record-holding Cobras – the small-block MOTION Cobra and Clem Hoppe’s big-block King Cobra. While he did have help from Shelby-American’s Don McCain in converting his street 289 into a Motion Dragonsnake, Rosen prepared and campaigned the 427 Cobra without any outside support. After wrecking his 289 Cobra, he continued tuning and racing Hoppe’s Ridgefield, NJ-based King Cobra. However, the small-block Motion Cobra originally owned by high profile disc jockey, Bob Dayton known on-air as “Bobby Dee” is the one that started it all. Both Cobras were built and driven by Rosen, and set track, NASCAR and NHRA National records. Irwin Kroiz is the current caretaker of the King Cobra.

In 1967, JOEL ROSEN, AKA MR. MOTION and friend and editor of HI-PERFORMANCE CARS magazine, Marty Schorr, co-founded the Baldwin-Motion brand which grew to become one of the most successful builders and marketers of limited-production brand new Chevrolet Supercars. Rosen was one of the early (drag racing) adopters of Chevrolet’s big-block L88 road racing engine, fitting it into the first Baldwin-Motion 427 Camaro racecar, sponsored by Hi-PERFORMANCE CARS. The second application was the iconic KO-MOTION I967 Corvette. The L88 engine was available on any Baldwin-Motion Chevy. Baldwin-Motion offered the most performance and custom options of any Chevrolet or Ford specialty car builder, including Shelby-American!

Mr. Motion – the dyno-tuning speed merchant from Brooklyn – turned 427 & 454 engine swaps into an empire, building ultimate performance Chevrolets, many being exported to Canada, the Middle East, England, Norway and Germany. Joel Rosen’s story and the history of Motion and Baldwin-Motion are the subjects of a book, MOTION Performance Tales Of A Muscle Car Builder by Martyn L. Schorr, winner of the 2010 International Automotive Media Silver Award. It’s available on Amazon @ https://www.amazon.com/Motion-Performance-Tales-Muscle-Builder/dp/0760355606/ref=sr_1_1?s=books&ie=UTF8&qid=1493151743&sr=1-1&keywords=MOTION Performance, Tales of a muscle car builder

When Baldwin-Motion started producing serious high-performance Corvette Stingrays in 1968, Rosen was befriended by the Corvette’s Godfather, Zora Arkus-Duntov. He later introduced Joel to Chevrolet’s head performance guy, Vince Piggins, a close personal friend of road racer Don Yenko who was also building 427 Camaros. Over the years, JOEL ROSEN, AKA MR. MOTION founded a number of companies, adding Motion Minicar (with Bill Mitchell and Marty Schorr), Phase III Publishing (with Marty Schorr), Motion Marine and Motion Realty to the Motion portfolio.

While best known for his signature Baldwin-Motion and Motion branded Chevrolet Supercars and AHRA-NHRA National Record holding A & B/Modified Production Gen 1 & Gen 2 Camaros, L88 Corvette, small & big-block Shelby Cobra racecars and Motion Minicar’s H/Gas Thunderbug, Joel Rosen’s passions also included a love of animals and marine life. He was an accomplished diver, underwater photographer, and during the 1980s was the largest breeder of rare boas and pythons in the U.S. He was an expert on breeding ultra-rare snakes, including the Australian black-headed Python, and often consulted for zoos here and abroad.

Fascinated by 18^th and 19^th century life in Japan, his years of studying Japanese culture led to him and Judith amassing the largest collection of rare vintage Ningyo dolls outside of Japan. Many of their dolls have been showcased in museums and shows in the U.S., and featured in prestigious books. Joel Rosen was considered an expert in the field.

Many years had passed since Motion and Baldwin-Motion’s glory days, but in 2005 Joel Rosen partnered with Joel Ehrenpreis and Larry Jaworske to bring the brands back to life. Marty Schorr was brought in to handle public relations, marketing communications and advertising.Rosen, center, and Larry Jaworske, right were the guiding forces behind MOTION, LLC’s 540 Camaro SuperCoupe and the new generation, limited-edition 1969 Baldwin-Motion SS-427 and Phase III big-block Camaros.The new 540 SuperCoupe, launched at the 2005 SEMA Show where it won GM’s Best Design Award, represents a quantum leap beyond anything previously badged Baldwin-Motion. An article in the April 2006 issue of MUSCLECAR ENTHUSIAST referred to the SuperCoupe as “America’s Greatest Supercar.”

The SuperCoupe, purchased at the 2006 Barrett-Jackson Scottsdale auction by mega-collector Ron Pratte for $486,000 (including buyer’s premium) further validated the revival and value of the Motion and Baldwin-Motion brands. It paved the way for the second stage of the iconic brands: A limited build of 1969 SS-427 and Phase III Baldwin-Motion Camaros announced in March 2006. Total production of new Baldwin-Motion Chevys was capped at just 12 vehicles.

When the Gen V Camaro was introduced, Joel Rosen partnered with Howard Tanner at Redline Motorsports and Dan Carlton at DeNooyer Chevrolet to produce a new series of 2011 SS and Phase III Camaros with 427 and 454 engines rated at 525 to 800 horsepower. Just a few were built, with Rosen taking delivery of the first, a Phase III 427-SC powered by a serious 800 horsepower supercharged 454 big-block.

In 2021, JOEL ROSEN, AKA MR. MOTION made a decision to retire, selling his Phase III 427-SC Camaro to Chevrolet performance enthusiast, Kasey Alford. Alford also purchased all of Rosen’s archived Motion and Baldwin-Motion paperwork and is now the source for documenting high-performance cars built at Motion Performance. He is the new Mr. Motion and can be contacted at officialmotionperformance@gmail.com

Joel Rosen was a loving husband, father and grandfather and is survived by Judith, his spouse of 62 years, daughter Robin Sue Rosen, son Shawn Rosen, daughter-in law, Robin Rosen, and grandchildren Zachary, Travis and Bailey Rosen. His favorite pets – Ragnar (dog) and Archie (Kinkajou) also survive him. RIP Mr. Motion!