Milestone: Dacia sells 250,000th car in UK

Gareth Herincx

3 days ago
Auto News

Dacia sells 250,000th car in UK

Budget brand Dacia has marked first decade in the UK by selling its quarter of a millionth car.

Charlie James and his family collected their Dacia Jogger Extreme SE from Richard Sanders Dacia in Northampton.

To mark the occasion, Dacia added unique touches to the seven-seat Jogger including a special plaque and one-of-a-kind ‘250,000’ embroidered mats

Dacia sells 250,000th car in UK

The landmark achievement falls during the same year that the brand is marking a decade of rapidly rising sales and ever-increasing market share.

In 2022 alone, Dacia sold 27,313 vehicles in the UK – an increase of 55% compared to the previous year.

“With three growing teenagers you need a large car, and the Jogger is perfect for us as a family,” said Charlie James.

“I had read a lot of online reviews and they were all very positive, saying how roomy it is and highlighting the usability of the third row of seats.

“We’re now going to be a lot more comfortable when we’re all travelling together. Finding out that I’m the 250,000th customer was quite a surprise!”

Luke Broad, Dacia Brand Director for the UK, added: “At a time when value and durability are more important than ever to customers, we are delighted that Dacia is continuing to go from strength-to-strength in the UK.”

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Kia’s European factory reaches major milestone

Gareth Herincx

3 days ago
Auto News

Four millionth car produced at Kia's Žilina plant in Slovakia

The four millionth car has rolled off the production line at Kia’s Žilina plant in Slovakia.

A Kia Sportage was the milestone motor at the factory which acted as a springboard for the South Korean brand’s expansion across Europe when it opened 15 years ago.

The first vehicles produced at Kia Slovakia were members of the Kia Ceed family – a model line-up that continues to be designed, engineered and manufactured in Europe specifically to appeal to European customers.

The Ceed range was introduced at the same time as Kia’s industry-leading seven-year warranty, and this winning combination catapulted Kia into the European mainstream.

Kia Slovakia produced its one-millionth vehicle in 2012 and every three years since has added another million vehicles to the manufacturing tally.

Now, nine years later, four million cars have rolled off the 7.5-kilometre production line capable of simultaneously producing eight different models.

It currently oversees the manufacture of all members of the Ceed family, comprised of Ceed, Ceed GT, Ceed Sportswagon, ProCeed, XCeed and plug-in hybrid powertrain versions of both the Ceed Sportswagon and XCeed.

The plant has also been responsible for producing both previous generations of the Sportage, as well as the current generation, including the mild-hybrid ‘Ecodynamics ’ variants.

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