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Top 10 reasons drivers are embarrassed about their cars

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Gareth Herincx

2 days ago
Auto Blog

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One in six motorists are self-conscious of their car and almost half feel their motor deserves more care than it’s currently given, according to a new study of 2,000 drivers.

More than a third are simply embarrassed by the mess their car is in, 41 per cent reckon they are “terrible” at washing their motor, while 54 per cent are left red-faced by the scuffs and scrapes they’ve accumulated over the years.

“We’re so reliant on our vehicles yet they don’t always get the care they deserve,” said Dominika Smolinska from car care product company Armor All, which commissioned the study.

“This research has given us a very interesting insight into what makes people feel embarrassed about their cars – however, one thing people are in control of is cleaning their vehicle.”

Top 10 reasons drivers are embarrassed about their cars

  1. It was really old
  2. It was just an ugly car
  3. It had scratches on it
  4. It was rusty
  5. I didn’t like the colour
  6. It was covered in dents
  7. It was too small
  8. It was an ‘embarrassing’ brand of car
  9. It made a strange noise from the engine
  10. It was filthy on the outside

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Gareth is a versatile journalist, copywriter and digital editor who’s worked across the media in newspapers, magazines, TV, teletext, radio and online. After long stints at the BBC, GMTV and ITV, he now specialises in motoring.

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